Course Description
Most AI-generated marketing content sounds generic because AI doesn’t understand the brand behind it.
This course shows you how to fix that properly.
In this short, self-paced course, you’ll learn how to build a clear Brand Guide, define a focused Digital Marketing Strategy, and use both to train a custom GPT that produces more accurate, consistent, on-brand marketing content.
This is a practical system you can use for your own business or apply across client work.
What You’ll Learn
By the end of this course, you will:
- Create an AI-ready Brand Guide that defines voice, tone, audience, and rules
- Build a Digital Marketing Strategy that gives AI clear direction
- Train a custom GPT using your brand and strategy documents
- Generate marketing content that sounds like your brand
- Reuse this system for multiple brands or clients
Who This Course Is For
Fill-in-the-blank Brand Guide template
Fill-in-the-blank Digital Marketing Strategy template
Step-by-step written lessons (no video required)
Custom GPT setup instructions
This course is not for:
People looking for AI shortcuts or gimmicks
Anyone unwilling to document their brand or strategy
Those expecting AI to replace thinking or strategy
This system supports clear thinking. It doesn’t replace it.
What’s Included
- Fill-in-the-blank Brand Guide template
- Fill-in-the-blank Digital Marketing Strategy template
- Step-by-step written lessons (no video required)
- Custom GPT setup instructions
Course Format
- Fully self-paced
- Written lessons (clear and concise)
- Downloadable templates
- Instant access
Most learners complete the course in 60–90 minutes.